The answer is simple. If they banned, say Throne, with 230k subscribers and took away his coins, A. He probably would demonize EA and stop spending his own money on packs, which would B. cause some of his subscribers to stop buying packs as well. Even if 10% of them that bought packs followed his lead, that would be a significant amount of loss of revenue. Now imagine they mass banned all the YouTubers and they all took the route of not giving EA anymore money and advised their their subscribers to follow suit. Plus the hashtags of #Free (insert Youtuber name) bringing EA more negative attention. It is worth more to EA to look the other way.
The answer is simple. If they banned, say Throne, with 230k subscribers and took away his coins, A. He probably would demonize EA and stop spending his own money on packs, which would B. cause some of his subscribers to stop buying packs as well. Even if 10% of them that bought packs followed his lead, that would be a significant amount of loss of revenue. Now imagine they mass banned all the YouTubers and they all took the route of not giving EA anymore money and advised their their subscribers to follow suit. Plus the hashtags of #Free (insert Youtuber name) bringing EA more negative attention. It is worth more to EA to look the other way.